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Doug Levin

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The Pragmatic Application of AI in Customer Marketing

Doug Levin | 2 minute read

People sometimes think of artificial intelligence (AI) as the natural language processing they saw in HAL 9000 in the film 2001: A Space Odyssey, or the chess-playing computer Deep Blue that beat Garry Kasparov in 1997. Others see AI as synthetic human intelligence engineered into a friendly voice interface and software, like Apple’s Siri. 

Topics: Customer Intelligence